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Interface Is the Moat

Prabal Gupta 

If progress in LLM capabilities stopped completely right now, there’s still so much progress to be made with what already exists. B2C, B2B - the technology is already good enough to change how most of the world works. It’s not the models that are the bottleneck; it’s adoption.

Outside the tech bubble, even tech-adjacent people only know LLMs as chatbots. That’s it. The interface layer - how these systems actually reach people and fit into their workflows - is where the real work is. And almost none of it has been done yet.

The teams that nail the interface will capture the value, not the teams building the next model. Finding product-market fit is still hard work, especially when the disruption is this fundamental to how people interact with software. But the value waiting to be unlocked is enormous.

We’re still early. Very early.